"Kick-Ass" Application Walk-Through

"Kick-Ass" Application Walk-Through from Ralph on Vimeo.

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Jesus Loves Kit Kat - true viral

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DreamWorks How To Train Your Dragon: Flame It

Mindless, flamin' fun.

The Flame It app, created by Struck Axiom to promote Dreamworks new film How to Train Your Dragon, allows you to unleash various dragon variety flames onto a website or Facebook friend of your choice.

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La Gaîté Lyrique

La Gaîté Lyrique from La Gaîté Lyrique on Vimeo.

La Gaîté Lyrique est le nouveau lieu parisien dédié aux cultures numériques et aux musiques actuelles.

La Gaîté Lyrique is the new venue in Paris dedicated to digital arts and new musics.

CLIQUEZ CI-DESSOUS POUR VIVRE L'EXPÉRIENCE
CLIC BELOW TO LIVE THE FULL EXPERIENCE

gaite-lyrique.net

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Wired Magazine on iPad

Wired released a video show their magazine on the iPad.

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VIV Mag Featurette: A Digital Magazine Motion Cover and Feature for the iPad

VIV Mag Featurette: A Digital Magazine Motion Cover and Feature for the iPad from Alexx Henry on Vimeo.

With the iPad release a mere few weeks away, it’s only appropriate that we release our own bit of goodness.

Together with co-directors Cory Strassburger and Ming Hsiung, we produced a motion magazine cover and feature spread for Viv Mag - an all digital magazine, which would allow us to create content that will be able to live on the iPad and other tablet devices where digital magazines can live.

Check out this featurette, which goes behind the scenes and shows how we put it all together.

Special thanks to Campion for taking a risk with me. Without the bravery of a good client, we wouldn’t be able to bring you work of this caliber.

To view the content in it’s entirety, please check out alexxhenry.com/ipad

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Adidas Originals: Women’s Interactive Lookbook

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Lingerie Totaal: Kliktease

Catch your man with the smoking gun, and get some lingerie out of it.

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Pathways to Housing: Virtual Homeless

Sarkissian Mason bring to light the reality of homelessness with virtual reality in this new outdoor effort for Pathways to Housing.

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Bank Run: Interactive Movie + iPhone App

Bank Run (Trailer) from SilkTricky on Vimeo.

“Bank Run” is an Apple iPhone game with actual video footage — not CGI characters, but real humans in real locations. In addition, it’s integrated with an interactive movie at www.BankRunGame.com.

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Frito Lay Dips – Online Video Advertising

Frito Lay Dips is using Vimeo to set a new standard in online video advertising.
Amazing take over of page. A must see. Click on the image to access the video.

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Last Call by 13th Street the First Interactive Theatrical

The action: Last Call is the first interactive horror movie in the world where the audience is able to communicate with the protagonist. A film controlled by a member of the audience, thus blurring the boundaries between game and film. Language recognition software transforms the participant's answers via mobile phone into specific instructions. A specially developed software then processes these commands and launches an appropriate follow-up scene. The dialogue between the movie's main actress and an audience member leads to a different film - and outcome - every time: sometimes with a happy end, sometimes with a more gruesome one. To participate in the adventure, audience members submit their mobile phone numbers to a speed dial code when they buy their ticket. The moment the female protagonist takes out her phone to call someone who might be able to help her, the film's controlling software contacts one of the submitted mobile phone numbers. Once the viewer picks up, he hears the actress's voice - who tells him she would be lost without him. He has to help her escape by choosing a path through the old, rundown sanatorium. Furthermore, he also decides whether she should help other victims to flee the scene -and every single choice shapes her fate: it's a matter of life and death.

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adidas Originals - Augmented Reality Sneaker Experience

adidas Originals has launched the first Augmented Reality experience in footwear.

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Philips: Parallel Lines

Teaser for Parallel Lines short film series, presented by Philips Cinema and produced by five leading directors from Ridley Scott Associates:

Greg Fay, Johnny Hardstaff, Carl Erik Rinsch, Jake Scott and Hi-Sim.

Become a fan at http://www.facebook.com/philipscinema for the latest news and to check out the official trailer when its released on 17th March.

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