IT'S MORE THAN YOU IMAGINED // IT'S HBO

HBO Imagine Sets a New Bar for Interactive Fiction // The New York Times


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Onitsuka Tiger - The making of Zodiac Race

Take a peek behind the scenes of Amsterdam Worldwides latest Made of Japan campaign for Onitsuka Tiger, and discover how an ancient Japanese legend was brought to life.

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A daily dose of balance.

Click on the image to access the web site.

Following its 574 clips campaign for New Balance, Mother New York has turned out another multi-film effort for the brand. New Balance 365 features a website and iPhone app through which consumers can get a daily dose of "balance" in the form of 20-second films that are posted daily on the New Balance 365 site or that wake them via an iPhone alarm clock app. Each film showcases shoes from New Balance's spring/summer 2010 collection.

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Swedish Armed Forces

Visit the site: http://rekryt.mil.se/recruitment2009/


Visit the site: http://rekryt.mil.se/recruitment2009


Visit the site: http://rekryt.mil.se/recruitment2009


The games test memory, concentration, spatial thinking and multitasking and on conclusion a result is delivered which collates the team’s ability as a whole. This multiple connectivity experience is sure to grab the attention of the restless target audience, but it remains to be seen if it will result in additional sign-ups.

Click on the image to access the online game.

SOURCE: http://www.digitalbuzzblog.com/

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Axe // Clean Your Balls

If you have dirty balls that need cleaning, check out this very important message from Axe.

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Google Liquid Galaxy

Google's Liquid Galaxy is engineer Jason Holt's 20% time project, a wraparound view of 8 LCD screens providing a truly immersive experience of Google Earth and Street View.

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Nike Human Chain

Human Chain from NikeSportswear on Vimeo.

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The PUMA Hardchorus

They want to be in your arms.You want to be in the stands. What do you do when Valentines Day falls on game day? Dedicate and send this song at www.pumahardchorus.com

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Casting Playboy

For the first time any woman, wherever she is, can make an online photo session and be in the cover of Playboy Magazine.

How does it work? Our photographer takes you pictures with your own webcam. When you finish yo make your online book with the best pictures and invite your friends to punctuate you. The next Playboy Girl will be chosen from the favorite.

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ZugSTAR - Streaming Augmented Reality

Zugara's newest Augmented Reality (AR) based prototype: ZugSTAR (ZUGara STreaming AR), a technology that allows people in different locations to have shared AR experiences via a browser-based video conferencing system. The video illustrates how ZugSTAR can be utilized in several industries to facilitate real-time collaboration, while also working to negate physical distance as a roadblock to progress. www.zugara.com

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Est-ce le futur de la réalité augmentée ?

Augmented (hyper)Reality: Domestic Robocop from Keiichi Matsuda on Vimeo.

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